Cookie Policy
Last updated: 22 August 2026
What Are Cookies
Cookies are small text files placed on your device when you visit a website. They help us understand how you use our site, remember your preferences, and improve your experience.
Strictly Necessary Cookies
These cookies are necessary for the website to function. They support the shopping cart, user authentication, consent records, and security. They cannot be disabled through our preference tool.
| Cookie | Purpose | Duration |
|---|---|---|
session | Maintains your session and shopping cart | Session |
csrf_token | Protects against cross-site request forgery | Session |
kp_cookie_consent | Records your cookie consent choices | 365 days |
Your dark/light mode preference is stored locally in your browser rather than in a cookie.
Functional and Attribution Storage
These optional items support preferences and referral attribution. They are not required to browse the site. The currency item is mirrored to a cookie only after functional consent; referral attribution is stored or read only after marketing consent.
| Item | Purpose | Duration |
|---|---|---|
kp_currency | Stores your selected display currency | 1 year |
kp_ref | Stores referral or reward attribution from a referral link | 30 days |
The site also uses browser storage for the cart, checkout draft, exchange-rate cache, wishlist, comparison list, and dark/light mode preference. These values remain in your browser and are not cookies.
Analytics Cookies
Google Analytics is loaded through Google Tag Manager (container GTM-N9LNSJJR) when analytics consent is granted. Ahrefs analytics is also loaded under the analytics category. These services help us understand how visitors use the site; they may process pseudonymous identifiers. Analytics storage is enabled only after your analytics consent.
| Cookie | Purpose | Duration |
|---|---|---|
_ga | Google Analytics — distinguishes unique users | 2 years |
_ga_* | Google Analytics — maintains session state | 2 years |
Marketing Cookies
We use Google Ads conversion tracking to measure the effectiveness of our advertising. Google Tag Manager may also deliver advertising tags subject to the consent state passed to the container. Marketing storage is enabled only after your marketing consent; the presence of an advertising referral does not by itself grant consent.
| Cookie | Purpose | Duration |
|---|---|---|
_gcl_* | Google Ads — tracks conversions from advertising campaigns | 90 days |
Managing Cookies
You can change your cookie preferences at any time using the "Cookie Preferences" link in our website footer, or control cookies through your browser settings. Most browsers allow you to block or delete cookies. Note that blocking essential cookies may affect website functionality.